Adifo invests in UX/UI
At Adifo we pride ourselves on delivering software solutions that have an immediate positive effect on the production process of our customers. We attribute the effectiveness of our BESTMIX® and MILAS® solution to our in-house knowledge and overall dedication to the feed/food industry but sometimes overlook the importance we attach to the design and user experience of our products. What effect does the look and feel of products have on our customers? Why do we add so much significance to UX/UI?
What is UX/UI?
UX or User Experience analyses the feedback of users and integrates that input into the design of the application. Can you work efficiently? Can you easily navigate through the application? Designing the UX means deciding the product’s structure and functionality while ensuring a seamless merger of the multiple functions the product serves.
UI or User Interface design on the other hand determines the graphic layout of the application. It comprises the buttons, text, images and everything else the user interacts with. UI is the application’s look and feel and should be a perfect balance between the esthetic and functional.
The importance of UX/UI in BESTMIX®
While developing our solutions we always keep the end user in mind. An unsatisfied user means an unsatisfied customer, meaning we did not complete our mission. That is why we invest heavily in the UX/UI design of our products. By guaranteeing a perfect harmony between both we create a user interface that not only looks good, but also has an intuitive feel.
This intuitive feel also entails a shorter training time for new users as the BESTMIX® interface points itself out. By consistently using, the same, clear visuals across the entire application, BESTMIX® becomes easy to work with and figure out. Days and weeks of training before something meaningful can be achieved is now a thing of the past. With BESTMIX® you go to work from day 1!
Adifo invests in UX/UI
BESTMIX® offers its users a ton of functionalities. When designing an application with such a wide range of possibilities, carefully considering the UX/UI design is crucial. We strive to make BESTMIX® visually attractive and overall easy to work with. Therefore, we now have our very own in-house UX/UI designer.
Elise Loof will work in close cooperation with product management and the development team to ensure that the inherent user-friendliness of the BESTMIX® functionalities comes to light sufficiently. She approaches our solutions from an end-user's point of view to increase efficiency and improve the overall intuitiveness. This way we guarantee we can meet the needs of our customers immediately.
